51视频 is the hardest working ecommerce solution on the planet. Why? To make selling online easier for you, of course!
Our team has been hard at work (of course!) to bring you a roundup of recent 51视频 updates. So here鈥檚 the latest on 51视频鈥檚 powerful tools for growing your revenue, saving on shipping, improving your checkout process, and more. Dig in, enable new settings in your store, and make selling happen for your ecommerce business.
Sell Subscriptions to Grow Recurring Revenue
One of the most prominent new tools from the last few months allows you to provide an ongoing subscription of products or services on a regular basis. That鈥檚 right, you can sell subscriptions with your 51视频 store!
A
- food
- cosmetics
- a subscription box — it is one of the most popular products sold on a recurring basis! Check out ideas for subscription boxes.
- access to memberships
- replenishment items/items in need of frequent repurchasing.
Food is perfect for a
If you didn鈥檛 launch your store as a subscription service, that doesn鈥檛 mean you can鈥檛 incorporate it into your business model now! Almost any product or service that needs to be restocked or renewed regularly can be sold as a subscription. This keeps your customers engaged and provides you with reliable recurring revenue.
With 51视频, you can charge customers daily, weekly, biweekly, monthly, quarterly, or annually. You can even collect recurring donations with this
Customers can subscribe to regular donations just like to products
One of the coolest things about this feature is that you can enable recurring subscriptions along with
Customers can choose from making a
Want to set up subscriptions right away? Check out our instructions in the .
Read more about growing your recurring revenue with subscriptions.
If you鈥檙e already selling subscription products with 51视频, feel free to share your feedback in the comments. We鈥檙e happy to tweak it if that helps you!
Buy Discounted Labels to Save On International Shipments
If you鈥檙e based in the US, you may already be a fan of buying shipping labels for USPS domestic shipments right from your Control Panel. But now you can buy USPS labels for international shipments too!
Here鈥檚 how it works:
- You buy a shipping label for the order you want to ship internationally, from your Control Panel.
- You print the label and stick it on the parcel.
- You drop the parcel at the nearest USPS office (skip the lines!) or at your front door for your postal worker to grab on their regular route.
When shipping internationally via USPS, all customs duties are paid by the receiver. So you don鈥檛 have to pay any customs charges, but you will need to fill in the Customs Declaration when you purchase your label.
Filling in the Customs Declaration is pretty straightforward
The beauty of buying shipping labels through 51视频 is that it allows you to save both time and money:
- The USPS labels you buy in the Control Panel are discounted, so you save on shipping costs. That鈥檚 a huge plus for international sellers, as international shipping costs can be quite high. Not anymore!
- When you print labels yourself, you don鈥檛 need to waste time at the post office waiting in lines and filling out labels.
- You can buy international labels from your 51视频 mobile app on iPhone or Android so you鈥檙e covered no matter where you are. Now you can buy a bunch of labels on your way to your
brick-and-mortar store or warehouse to save time on preparing orders for shipment.
If you鈥檝e been thinking about taking your store international, but were scared off by high shipping costs, now鈥檚 your chance to finally open up your online store to global shoppers and keep international shipping costs as low as possible.
Learn more about the benefits of buying discounted shipping labels with 51视频.
Ready to take the plunge on international shipping labels? Our will definitely come in handy.
Reach New Audiences on Walmart
You know what鈥檚 great about connecting your store to marketplaces? They already generate tons of visitors each month (which means less $$ spent on marketing for you) who are actively looking to buy. These shoppers come to marketplaces with an intent to shop, which makes it easier to turn them into customers.
Maybe you鈥檝e already grown your product visibility and reach on marketplaces like Amazon, eBay, and Google Shopping. So now it鈥檚 time to add Walmart to the mix! With the help of the Codisto app, you can list your products on Walmart right from your 51视频 store.
For American sellers, it鈥檚 definitely worth expanding your reach on Walmart by connecting an 51视频 store to the platform. Some reasons why:
- US consumers love shopping at Walmart: did you know that live within 10 miles of a Walmart store?
- Walmart has over , which makes this marketplace one of the largest in the US.
Read more about the pros (and cons) of selling on Walmart.
If you鈥檙e ready to tap into one of the largest marketplaces in the US, right away.
Dropship Ready-to-Sell Products from Alibaba
Quick, name a product! No matter what comes into your mind, we bet it鈥檚 sold on Alibaba.
Alibaba is one of the world鈥檚 biggest online commerce companies, supplying hundreds of millions of products in over 40 product categories. It connects international online sellers with manufacturers and suppliers, making it the perfect destination for any dropshipper.
Dropshipping works best for people who are just getting started in ecommerce because it doesn鈥檛 require too much time and upfront investment. If you鈥檙e interested in starting an ecommerce business but don鈥檛 have your own inventory, dropshipping is an easy way to get started with an online store.
You can access thousands of
Learn more about via the Syncee app in the Help Center.
Offer More Payment Options to Customers
One of the main things that prevent shoppers from placing an order in online stores is the lack of convenient, reliable, and established payment methods. So if you want more customers clicking that “Pay” button, ensure they have the right payment options to choose from.
Get paid with Google Pay
The fewer steps in your checkout, the more likely customers are to complete their purchases. However,
Google Pay lets your customers complete their entire checkout process in just a few clicks. It takes literally seconds to pay for orders this
Set up Google Pay with Stripe and customers who use the Chrome browser on Android mobile devices or on desktop will be able to complete their checkout in seconds.
Customers can pay in a click with Google Pay
“That keeps my customers with Android devices happy鈥ut what about Apple users?” You may be wondering. Fair point! With 51视频, you can accept Apple Pay too. Here鈥檚 how to in your online store.
Check out in 51视频.
Get paid with PaymentSense and Dojo
If your business is based in the UK, now you can offer your customers to pay with not one, but two of the most popular payment solutions: PaymentSense and Dojo.
Both PaymentSense and Dojo enable small businesses to accept card payments securely and
PaymentSense has some of the lowest rates among the UK payment gateways, and Dojo allows you to tailor the fees to your specific. That makes those payment solutions great for UK sellers who want to accept credit and debit cards in their online store without any huge associated fees.
If you need a card machine for your
Here鈥檚 how to add or to your online store.
Get Valuable Insights with Google Analytics 4
The first step to making sales is understanding how existing and potential customers find and use your store. Without that knowledge, running a store is just plain鈥uesswork.
Now you can gain valuable insights into how your customers find and use your store from , a new generation of Google Analytics.
Compared to Universal Analytics, connecting your 51视频 store to Google Analytics 4 allows you to track twice as many events (information about how customers are using your store, like views of product categories or adding products to favourites). This allows you to understand your audience better and act on the insights you get accordingly.
If you鈥檝e been using Universal Analytics in your store, you can switch to Google Analytics 4 at any time.
Learn how to enable Google Analytics 4 for your 51视频 store and what information you can track with it in our .
Connect Payments with Shipping Methods
You already know that the more payment and shipping options you can offer to your customers, the better their shopping experience will be. However, sometimes you need to go that extra mile to make your payment and shipping process the best it can be.
Say you deliver locally and ship nationwide. You鈥檇 like your local customers to pay in cash so you can save on online payment fees. At the same time, you don鈥檛 want to show the “Pay in cash” method for nationwide online shoppers in their checkout.
The solution is simple! Now you can connect payment options with specific shipping methods. This way, customers will see only the payment options you choose for the particular shipping or delivery method. For the example above, you can connect the “Pay in cash” option with pickup or local delivery.
If a customer chooses local delivery, they鈥檒l be able to pay in cash only
Ready to level up your payment and shipping process? Follow these easy instructions from the .
Stay in Line with EU VAT Rules
Dealing with taxes can be a huge pain in the neck. That鈥檚 why we try to take as much of the stress out of it as possible by keeping your store up to date with current VAT regulations.
If you sell in the EU, you might already know that starting from July 1, 2021, you need to charge VAT according to the rates of your buyer鈥檚 country. And if you check your inbox regularly, you are aware that 51视频 was prepared for those changes well in advance.
If you were on summer vacation and missed out on the intel, now鈥檚 the time double check tax settings in your store:
- If you use automated tax calculations, you don鈥檛 have to make any changes. We took care of everything for you (*pats ourselves on the back*)
- If you set up your taxes manually, make sure you鈥檝e updated the settings under .
To learn more about EU VAT taxes in your 51视频 store, check out our article on the matter in our .
Boost Sales with More Discount Coupons in Automated Emails
Automated marketing emails is one of the most popular tools among 51视频 merchants for a reason. Just enable a toggle, and tailored sales emails will be sent to your customers when they complete certain actions in your store. For example, when they add a new product to their favorites, or complete a purchase.
Automated emails can reach the right person at the right time to encourage customers to buy from
Previously, you could add discount coupons to automated emails only if they could be applied to all products and weren鈥檛 limited by the number of users. But what if you don鈥檛 want your customers to use the same coupon over and over again?
Now you can add almost any type of discount coupons to automated emails
This new feature can help you to run promotions more efficiently. For example, you can add a “50% off” coupon that expires in a week to your automated emails, and customers won鈥檛 be able to use this coupon when the sale is over.
Learn all about and how to keep those sales coming.
Edit Invoices Effortlessly
As an online seller, you work with invoices on a daily basis. You send them to customers, use them as packing lists, or print them to include in shipments.
Invoices are helpful, but personalised invoices are even better. They help to reflect your brand even in the smallest details and allow you to include additional information that鈥檚 relevant for your customers.
To make customizing invoices easier for you, we launched the new invoice editor. Now you can edit invoices effortlessly while enjoying our improved invoice interface. It鈥檚 now also possible to add additional business details or a footer message. Best of all, there鈥檚 no coding or additional technical
Find out how to edit invoices in the .
Adding business details or a footer message is a piece of cake
If you鈥檇 like to customize your invoices even more, you can even .
Stay Up to Date
The last couple of months sure have been
- Find a full timeline of updates, big and small, in the .
- Check the tab in your Control Panel to enable tools that require manual activation.
- to be the first to know about new features.
- Check out the 51视频 Updates section of the 51视频 blog.
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