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What Is The Best Enterprise Ecommerce Platforms?

It’s noÌýsecret that theÌýneeds ofÌýsmall ²¹²Ô»åÌýlarge businesses differ from each other. Some general principles, like having aÌýmarketing plan orÌýcustomer support, are universal. But asÌýaÌýbusiness grows, itÌýmust adapt toÌýadd more team members, products, ²¹²Ô»åÌýinfrastructure.

InÌýtheÌýworld ofÌýecommerce, growing into anÌýenterprise company often means updating ²¹²Ô»åÌýupgrading your web presence. Often, companies might even outgrow their original ecommerce platform. The platform you began your journey with may not beÌýwell-suited asÌýanÌýenterprise ecommerce platform. What factors need toÌýbeÌýconsidered when choosing anÌýenterprise ecommerce platform? And what are theÌýbest enterprise ecommerce platforms?

These are essential questions toÌýask forÌýanyÌýgrowing business. This helpful guide will break down some key factors toÌýconsider ²¹²Ô»åÌýthen offer anÌýenterprise ecommerce platform comparison.

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What toÌýLook For InÌýEnterprise Ecommerce Platforms

Ease ofÌýtransition

Moving from one ecommerce platform toÌýanother will likely present some temporary disruption. But this disruption should beÌýkept toÌýanÌýabsolute minimum. Some software isÌýmore adaptable, making them easier toÌýmove toÌýthan others. Replatforming toÌýanÌýenterprise ecommerce platform will take time, but you should not lose anything inÌýtheÌýprocess.

BeÌýsure that your new platform can accommodate everything you wish toÌýbring over from your old platform. Plus, you’ll want toÌýensure itÌýcarries all theÌýnew features you need.

Security

Data security isÌýalways crucial forÌýcompanies that conduct business online. But security becomes more heavily scrutinized asÌýyour company grows; theÌýlarger theÌýcompany, theÌýmore sensitive information you might have access to. Therefore, security isÌýoften one ofÌýtheÌýtop priorities ofÌýcompanies when choosing anÌýenterprise ecommerce platform.

The best ecommerce platform should not just protect your customer’s sensitive data, though. ItÌýshould also provide excellent fraud protection ²¹²Ô»åÌýaccess control toÌýsecure your website ²¹²Ô»åÌýits data.

User experience

ItÌýshould goÌýwithout saying that theÌýbest ecommerce platforms should beÌýeasy toÌýuse. IfÌýanÌýenterprise ecommerce platform has all theÌýtools ²¹²Ô»åÌýresources your company needs but isÌýchallenging toÌýnavigate, are those resources worth it? Never underestimate theÌývalue ofÌýaÌýsmooth interface ²¹²Ô»åÌýgood customer support when choosing aÌýplatform.

The same can beÌýsaid ofÌýtheÌýfront end ofÌýyour website. The ecommerce platform you choose toÌýwork with should beÌýable toÌýhelp you build aÌýuser-friendly online store. Spend some time experimenting with each platform asÌýbest you can.

Also, try toÌýfind other ecommerce websites that are supported byÌýeach platform asÌýwell. This can give you aÌýsense ofÌýtheÌýuser experience ofÌýall theÌýavailable enterprise ecommerce platforms.

Cost toÌýuse

Cost ¾±²õÌý²¹²ÔÌýessential factor inÌýanyÌýdecision aÌýbusiness makes. SoÌýchoosing anÌýenterprise ecommerce platform isÌýnoÌýexception. There will likely beÌýaÌýcost increase when replatforming toÌýanÌýall-in-one enterprise ecommerce platform. That simply comes with theÌýexpanded offerings ²¹²Ô»åÌýbenefits ofÌýyour new platform.

But just because you are spending more, this does not mean you shouldn’t beÌýwary ofÌýoverspending. This process isÌýstill about finding theÌýbest ecommerce platform forÌýenterprises atÌýtheÌýbest price.

One helpful way toÌýbreak down theÌývalue ofÌýall enterprise ecommerce platforms isÌýtoÌýlist theÌýfeatures you need today, features that would beÌýnice toÌýhave, ²¹²Ô»åÌýfeatures you may need inÌýtheÌýfuture. This can give you anÌýeasy reference guide when comparing various platforms’ costs ²¹²Ô»åÌýpackages.

Management ²¹²Ô»åÌýanalytic tools

AÌýgrowing business has aÌýlot more data toÌýkeep track of. ´¡²ÔÌýenterprise company might have multiple divisions, each with different marketing strategies forÌýunique products. Analyzing market trends ²¹²Ô»åÌýperformance metrics across all channels ²¹²Ô»åÌýdivisions can beÌýchallenging. The best enterprise ecommerce platforms should offer robust advanced analytic tools.

Other considerations

There are several other minor factors that all bear consideration when choosing anÌýenterprise ecommerce platform. For instance, theÌýplatform type can make aÌýdifference inÌýfunctionality ²¹²Ô»åÌýease ofÌýuse.

´¡²ÔÌýopen-source, on-site platform might provide more customization options but has more technical components, making itÌýharder toÌýuse onÌýtheÌýbackend. OnÌýtheÌýother hand, aÌýSaaS (Software asÌýaÌýService) platform will beÌýeasier toÌýuse but may beÌýmore limited inÌýsome areas.

Cross-platform performance may also beÌýnecessary. For instance, how well does each platform handle mobile websites orÌýapp development? Some platforms may beÌýexcellent regarding desktop functionality but struggle with mobile development.

Enterprise Ecommerce Platform Comparison: Strengths ²¹²Ô»åÌýWeaknesses

SAP

¾±²õÌý²¹²ÔÌýall-in-one enterprise ecommerce platform built with customer experience ²¹²Ô»åÌýmarket analysis asÌýits priorities. The SAP platform has anÌýextensive range ofÌýtools available, ²¹²Ô»åÌýcompanies can pick ²¹²Ô»åÌýchoose based onÌýtheir individual needs.

AsÌýaÌýheadless platform, SAP Hybris allows easy multi-channel connectivity ²¹²Ô»åÌýsmooth updates toÌýyour online stores. Other highlights include theÌýplatform’s excellent security, automated marketing feature, ²¹²Ô»åÌýomnichannel performance.

The two major drawbacks ofÌýusing SAP asÌýyour enterprise ecommerce platform are theÌýprice tag ²¹²Ô»åÌýease ofÌýuse. SAP Hybris costs more than most ofÌýits competitors. ItÌýisÌýalso anÌýon-site hosted platform that requires aÌýlot ofÌýtechnical expertise. This may need you toÌýhire aÌýteam ofÌýweb designers toÌýkeep all your platforms running smoothly.

Oracle

¾±²õÌý²¹²ÔÌýeasy-to-use ²¹²Ô»åÌýhighly scalable enterprise ecommerce platform. One ofÌýtheÌýstrongest features Oracle offers isÌýits cross-channel B2B ²¹²Ô»åÌýB2C functionality. This isÌýideal forÌýenterprise companies with different divisions operating asÌýB2B ²¹²Ô»åÌýB2C retailers. Oracle isÌýalso one ofÌýtheÌýsmoothest cross-platform ecommerce platforms, with smooth desktop ²¹²Ô»åÌýmobile interfaces.

While Oracle offers aÌývast range ofÌýinsights, analytics, ²¹²Ô»åÌýcustomer support tools, itÌýdoes have some practical limitations. Perhaps most notable isÌýthat websites built with Oracle can’t beÌýintegrated with Amazon orÌýeBay. AsÌýtwo ofÌýtheÌýlargest online marketplaces inÌýtheÌýworld, this limitation can beÌýdifficult toÌýnavigate.

Moreover, Oracle websites doÌýnot provide one-click checkout forÌýcustomers. While this may not seem like aÌýbig deal, itÌýisÌýaÌýminor inconvenience that can deter many consumers.

Shopify Plus

IfÌýhaving aÌýready-to-use, user-friendly enterprise ecommerce platform isÌýyour priority, isÌýaÌýstrong option. InÌýaddition toÌýbeing easy toÌýuse, theÌýmain highlights ofÌýShopify are its wide variety ofÌýplug-ins ²¹²Ô»åÌý24/7Ìýcustomer support.

Shopify isÌýone ofÌýtheÌýmost widely-used ecommerce platforms forÌýsmall businesses ²¹²Ô»åÌýstartups. But theÌýShopify Plus package also significantly accommodates large ²¹²Ô»åÌýenterprise companies.

There are two notable drawbacks toÌýusing Shopify, however. The first isÌýthat itÌýisÌýmore limited inÌýits overall potential. This isÌýtheÌýtrade-off ofÌýbeing easy toÌýuse. The second serious drawback forÌýenterprise companies isÌýthat Shopify Plus isÌýdesigned primarily forÌýB2C functionality. This can make itÌýseverely limited forÌýcompanies that require B2B functionality asÌýwell.

Adobe Commerce

The Adobe name isÌýwell-known ²¹²Ô»åÌýtrusted forÌýaÌýrange ofÌýdigital products. That includes , formerly called Magento. Adobe Commerce isÌýone ofÌýtheÌýbest enterprise ecommerce platforms forÌýcustomization. The platform has extensions ²¹²Ô»åÌýtools forÌýalmost everything aÌýbusiness needs. The platform isÌýalso great forÌýcreating aÌýuser-friendly customer experience onÌýboth B2B ²¹²Ô»åÌýB2C websites.

Once again, theÌýendless customization offered byÌýAdobe Commerce makes theÌýplatform more difficult toÌýuse. AsÌýsuch, this platform requires some technical expertise toÌýget theÌýmost out ofÌýit. Adobe Commerce has also been criticized forÌýits lack ofÌýcustomer support. This compounds theÌýissue ofÌýitÌýbeing aÌýcomplex platform toÌýuse. InÌýaddition, many advanced features available onÌýAdobe Commerce have aÌýsteep price tag.

BigCommerce

isÌýaÌýpopular ecommerce platform forÌýsmall ²¹²Ô»åÌýlarge businesses alike. Some ofÌýBigCommerce’s best traits are that it’s easy toÌýuse, offers excellent content management, ²¹²Ô»åÌýhas many valuable features forÌýgood customer experiences. BigCommerce isÌýalso regarded asÌýhaving good customer support ²¹²Ô»åÌýanÌýextensive network ofÌýpartners.

The two main drawbacks ofÌýBigCommerce are its technical difficulty ²¹²Ô»åÌýunpredictable pricing. BigCommerce isÌýanother platform requiring technical expertise toÌýget theÌýmost value out ofÌýit. InÌýaddition, BigCommerce pricing plans are based onÌýyour company’s sales volume. This can beÌýhighly inconvenient, especially asÌýyour company grows.

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But one unique feature that truly sets 51ÊÓÆµ Unlimited apart isÌýtheÌýavailability ofÌýcustomization hours. 51ÊÓÆµ Unlimited users can work with 51ÊÓÆµâ€™s in-house customization team toÌýdevelop solutions forÌýtheir company’s unique needs. This makes 51ÊÓÆµ Unlimited highly customizable without sacrificing ease ofÌýuse.

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51ÊÓÆµ Unlimited isÌýalso more affordable than many ofÌýtheÌýbest ecommerce platforms forÌýenterprise companies. With affordable pricing, 51ÊÓÆµ Unlimited offers exceptional value forÌýgrowing companies.

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About The Author
Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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