Are you ready tosleigh thecompetition this holiday season? We’ve got something upour sleeves tohelp you onyour way toa
Drum roll, please…
— meet anew 51Ƶ tool, product ribbons!
Product ribbons allow you tohighlight featured products onyour storefront, whether it’s abestseller, sale item, new product, oranyother item that deserves aspotlight. Read ontofind out how toget more eyes onyour storefront with product ribbons!
ANew Way toHighlight Your Items
This year, holiday
That means more potential store visitors foryou. But atthesame time, more competition. That’s why getting more attention toyour products should beatthetop ofyour holiday promotions list. Product ribbons are aperfect tool forthat:
Not sure what we’re talking about? It’s simple, really: aproduct ribbon isacolored label with text displayed over it. This little label goes onproduct pictures onyour storefront andalso onproduct pages:
Here’s what makes 51Ƶ’s product ribbons soeffective:
- You can set anytext foryour ribbon. For example, Bestseller, New, 50% Off, Gift idea orFree Shipping. Let your imagination run wild (within the30character limit, ofcourse.)
- You can choose anycolor foryour ribbons. Choose from several
pre-set options, orset upyour own color tomatch your store’s aesthetic. - You can add ribbons indifferent languages. you use additional storefront languages, you’ll see thetranslation field(s) when setting upyour ribbons.
- Product ribbons are searchable. This means that customers will beable tofind all products with thesame ribbon onthesearch page ofyour store.
- Product ribbons are simple toset upandcustomize. You can add them right from your Control Panel inacouple ofclicks. No
third-party apps needed.
Now let’s take acloser look athow you can mark items inyour store with product ribbons tohelp customers find what they need faster, andkick those sales into high gear.
How toUse Product Ribbons toGet More Sales
Product ribbons serve one main purpose— todraw acustomer’s attention toproducts they might want tobuy. Below are some cases where that can beespecially handy.
Highlight products onsale
Beitaholiday season sale, aflash sale, oranyother deal you’re offering atthemoment, get your customers tonotice your best discounted products.
Mark bestsellers oritems with 5-star reviews
When shopping online, consumers rely heavily onreviews. Add some social proof ofthemerits ofyour items with aribbon tohighlight products that are popular with your customers.
Introduce new items inyour store
Don’t forget about new items! Mark new product launches with ribbons, sothat shoppers won’t miss thelatest andgreatest launch tohit your store.
Offer topre-order products
Replace asad Sold out label with anactionable
You can also use ribbons toinform your customers when your supply will berefilled.
Clear old stock
Some products might beless popular than others. For example, old collections orseasonal items. Make room fornew products inyour store with some clearance deals. And you guessed it, highlight itwith aribbon.
Promote services available foryour products
There are somany things you can offer your customers along theway toasale. Free shipping, discounted delivery,
Although there are lots ofways product ribbons can behelpful, weadvise not tooveruse them. You want toavoid acluttered look toyour store. Ribbons work much better when itfeels like they are marking something special, asopposed toevery item having one.
How toSet upProduct Ribbons
Product ribbons are available onall premium pricing plans.
Before you start adding product ribbons, gotothe page andmake sure the
Toadd aribbon toyour product:
- Ҵٴ.
- Choose aproduct you want toadd aribbon to.
- Scroll down totheAdd oredit ribbon field andclick onit.
- Fill out theRibbon text field andchoose theribbon color:
- Click Save.
That’s it! Your product isready toroll, ribbon intow.
Note: are enabled inyour store, product ribbons will replace On sale tags. But when you remove ribbons, theOn sale tags will bedisplayed again. The same goes fortheSold out labels onproducts you marked asout ofstock.
Read more about adding, deleting, andcustomizing product ribbons inour .
Get More Attention toYour Items with Product Ribbons
This holiday season, your store islikely toget more store visitors than ever, somake sure you have aplan tohighlight your best deals. Brand new product ribbons are our suggestion forauseful,
Have some extra creative ideas forribbons onyour mind? you want tocreate labels with customized shape, size andposition, orput several labels onone product, you can use our Product Labels App. This will allow you todesign additional label variations foryour store.
Now, it’s over toyou: how are you going touse product ribbons inyour store?
- Sales automation
- Product Subtitles
- Product Ribbons
- Gift Cards
- New Clean URLs
- Automated Marketing Emails
- Dynamic AMP Emails
- Pay What You Want
- Abandoned Cart Recovery
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