51ÊÓÆµ

Everything you need to sell online

Set up an online store in minutes to sell on a website, social media, or marketplaces.

Designing Your Free E-Commerce Website From Scratch to the First Sale

Designing Your Ecommerce Website From Scratch to the First Sale

11 min read

With 51ÊÓÆµ, you can add a store to your website, social media page, to marketplaces like AmazonÌý– or to get an ecommerce website with ²¹Ìý²ú³Ü¾±±ô³Ù-¾±²Ô online store.

We call it Instant Site. It comes in handy for those looking to establish a web presence. With the help of an intuitive editor, it’s possible to create a website with no coding and in no time.

Instant Site is based on customizable blocks that you can design to tell your business’s story. If you want to explore all the Instant Site opportunities, this guide will walk you through setting up your ecommerce website step by step.

To begin, log into your 51ÊÓÆµ Control Panel and go to . Then click on the “Edit Instant Site” button —Ìýhere we go.

How to sell online
Tips from e-commerce experts for small business owners and aspiring entrepreneurs.
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Cover Image

Our brain gets .

A stunning cover picture will tell your visitors where they are and spark their interest in your store in a second.

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51ÊÓÆµ Starter Site Demo

It’s a win if your cover image represents your product in action. If it’s hard to showcase your product (for example, because you sell e-goods), refer to free stock photosÌýfor a professional entourage picture.

Look for a high-resolution image starting from 1200 px wide for your cover image.

When you’re choosing your cover image, make sure that your title doesn’t fully cover your product’s important details and that it’s a clear image.

Learn more about beautiful product photographyÌýhere: How to Take Great Photos for Your Online Store

Title

Eventually,Ìýit’s up to you to decide what exactly it should say. It might be a brand name only, or it might not contain a brand name at all. In any case, the title should help the visitor understand if they are in the right place.

ecommerce website: title

Make it actionable and SEO-friendly (for example, Green Farm: Shop fresh local vegetables online) for more clicks and scrolls.

Subtitle

The subtitle is the best place for a punchline, orÌýin ecommerceÌýterms,ÌýtheÌýunique selling proposition. It serves to help your customers understand what you offer and how it’s different from the others.

It’s okay to take advantage of two or three lines of text here if they canÌýconvince the visitors it’s the best place to buy what they came for.

ecommerce website: subtitle

Learn more: How to Create a Strong Unique Selling Proposition for Your Online Store

Your Logo

First of all, get one. It’s a big investment in making your business recognizable. There are at least six ways to get a logo,Ìýfrom free to professional and expensive.

Learn more: How To Create An Awesome Logo For Your Brand

The best size for a retina-ready logo picture onÌýaÌýInstant Site is 600×600 px.

Make sure you’ve