51ÊÓƵ

With just aÌýglance atÌýtheÌýiconic swoosh, you recognize theÌýbrand asÌýNike. That’s theÌýpower ofÌýaÌýgreat logo!

InÌýthis article, we’ll tell you about different ways toÌýcreate your own logo andÌýgive you advice onÌýhow toÌýmake yours evocative andÌýappealing. We’ll also show how toÌýcreate logo online with theÌýhelp ofÌýanÌýfree online creator andÌýinstall itÌýtoÌý51ÊÓƵ’s Instant Site.

Six Ways ToÌýCreate aÌýLogo For Your Business

Everything depends onÌýyour design skills andÌýbudget. Here are some options f´Ç°ùÌýanyÌýoccasions.

1.ÌýDraw your own logo

ToÌýcreate aÌýworthwhile logo onÌýyour own requires some design skills andÌýknowledge, but you’ll have absolute say over theÌýfinished product.

Advantages:

• Total control
• One-of-a-kind
• It’s free

Disadvantages:

• You better have some drawing skills
• You must know how toÌýuse aÌýgraphics program
• The result won’t beÌýhigh-quality ifÌýyou don’t have worthwhile experience

Time spent: ItÌýdepends. 10-20Ìý³ó´Ç³Ü°ù²õ.
Cost: free.

2.ÌýOrder itÌýfrom aÌýdesigner

You have toÌýdescribe exactly what you want andÌýconsider all its nuances inÌýadvance. Then you must look f´Ç°ùÌýaÌýdesigner. IfÌýyou can’t find one easily, you can always fall back onÌýtheÌýfreelance market (sites like , , etc.).

Advantages:

• Harness aÌýwide variety ofÌýdesigners with different skills
• You logo isÌýone-of-a-kind, made toÌýorder
• High-quality result

Disadvantages:

• It’s not easy toÌýfind aÌýgood designer
• You’ll have toÌýbeÌýhands-on throughout theÌýprocess inÌýorder toÌýget aÌýpleasing result
• AÌýfreelancer can vanish after taking your deposit

Time spent: from 2Ìýdays upÌýtoÌý1-2Ìý·É±ð±ð°ì²õ.
Cost: beginners take $30-$90, experienced designers take $300-900.

3.ÌýOrder itÌýfrom aÌýdesign studio

This process isÌýtheÌýsame asÌýwith aÌýfreelance designer, but much more convenient andÌýcoherent.

Advantages:

• Work with professional designers
• Great choice ofÌýdesign studios
• Easy toÌýcommunicate andÌýhave meetings with your designers
• Achieve aÌýunique, high-quality result
• Guaranteed toÌýfinish onÌýtime

Disadvantages:

• Expensive!
• Time-consuming

Time spent: from 1-2Ìýweeks upÌýtoÌý2Ìýmonths.
Cost: from $300Ìý²¹³ÙÌýsmall companies upÌýtoÌý$15,000-$50,000Ìý²¹³ÙÌýwell-known companies.

4.ÌýCrowdsource it

Register anÌýaccount onÌýaÌýsite like ´Ç°ùÌý, write aÌýdescription ofÌýwhat you want, andÌýwatch participating designers create logos toÌýyour specifications. OfÌýcourse this only works well ifÌýyour financial incentive isÌýstrong enough toÌýcapture theÌýbest designer toÌýmeet your needs. You’ll choose your favorite option andÌýtheÌýdesigner responsible f´Ç°ùÌýtheÌýwork gets paid.

Advantages:

• Many options toÌýchoose from
• Communicate directly with theÌýdesigner
• Work isÌýalways handed inÌýonÌýtime

Disadvantages:

• You’ll have toÌýpay even ifÌýyou don’t like anyÌýofÌýtheÌýoptions
• You don’t control theÌýprocess

Time spent: 2-4Ìý»å²¹²â²õ.
Cost: $90-$200.

5.ÌýCreate aÌýlogo online: Use aÌýspecialized logo maker

You might consider these scaled-down versions ofÌýPhotoshop, specifically tailored toÌýlogo creation. ¾±²õÌý²¹Ìý²µ´Ç´Ç»å ±ð³æ²¹³¾±è±ô±ðâ€Ð¯´Ç³Ü’l±ô have your choice ofÌýicons, fonts, andÌýcolors from theÌýapp’s database.

Advantages:

• Almost always free
• You retain total control ofÌýtheÌýprocess

Disadvantages:

• You need some design skills
• You can’t edit theÌýimages from theÌýdatabase

Time spent: 30Ìýminutes toÌý3Ìý³ó´Ç³Ü°ù²õ.
Cost: free ´Ç°ùÌýabout $50.

6.ÌýUse anÌýonline generator

Specialized apps onÌýtheÌýInternet use lightweight design elements toÌýhelp rapidly generate aÌýprofessional-looking logo f´Ç°ùÌýanyone. Type inÌýyour company’s name, choose theÌýcategory ofÌýimage you want toÌýinclude, andÌýbrowse your options. Once theÌýbasic elements are inÌýplace, many generators allow you toÌýfurther edit andÌýcustomize theÌýlogo that you liked.

Advantages:

• NoÌýdesign skills needed toÌýcreate aÌýprofessional-looking logo
• Quick result
• Lots ofÌýoptions f´Ç°ùÌýInstant images
• Pay only after you have theÌýfinished product you want

Disadvantages:

• Average design quality
• Logo might not beÌýunique
• Images from database can’t beÌýedited

Time spent: 5-30Ìý³¾¾±²Ô³Ü³Ù±ð²õ.
Cost: free f´Ç°ùÌýsmall images, $5ÌýandÌýupÌýf´Ç°ùÌýfull sized logos.

What option toÌýchoose?

IfÌýyou have all theÌýnecessary skills, draw itÌýyourself, itÌýwill beÌýmuch cheaper andÌýmore convenient. IfÌýyou have theÌýbudget f´Ç°ùÌýit, hire aÌýdesigner. IfÌýyou want toÌýsave money, weÌýrecommend using online generator. ItÌýhas theÌýbest price toÌýquality ratio.

Online Logo Generators

This option will beÌýideal f´Ç°ùÌýtheÌýperson who has noÌýidea how your logo should look, who can’t draw, andÌýcan’t budget aÌýworthwhile amount f´Ç°ùÌýaÌýprofessional. We’ve chosen three options.

Enter your company’s name andÌýtype ofÌýbusiness andÌýyou’ll get aÌýfew dozen ready-to-use options consisting ofÌýanÌýimage with aÌýcaption. You can change theÌýcolors, fonts, andÌýtheÌýplacement ofÌýtheÌýimage. This generator can create aÌýbusiness card, anÌýenvelope, andÌýaÌýfavicon f´Ç°ùÌýyour website based onÌýtheÌýlogo.

Generator makes quality PNG andÌývector file formats f´Ç°ùÌýyou toÌýuse inÌýwhichever marketing pursuit you need. Once you’ve got itÌýdone toÌýyour specifications, aÌý1,024ÌýpxÌýlogo costs $9.99.

Example:

Hipster Logo Generator

This generator creates your logo out ofÌýaÌýcombination ofÌýelements. You can’t edit these elements andÌýthere are only aÌýfew dozen ofÌýthem, but theÌýresults are still interesting andÌýstylish.

The completed logo isÌýavailable inÌýPNG andÌýSVG formats. You can download aÌý600×500ÌýpxÌýlogo f´Ç°ùÌýfree. AÌýhigher-quality 2400×2000ÌýpxÌýlogo costs $5.

Example:

This generator allows you toÌýimplement anÌýimage, font, colors, placement ofÌýtheÌýtext, andÌýeven additional elements. The completed logo isÌýavailable inÌýEPS, JPEG andÌýPNG formats. The service isÌýfree, but you can pay extra andÌýchoose aÌýpackage toÌýcreate your (corporate identity).

Example:

Some Things ToÌýKeep InÌýMind AsÌýYou Design Your Logo

IfÌýyou plan toÌýdesign theÌýlogo byÌýyourself, use our tips f´Ç°ùÌýbest results.

The cliche about “thinking outside theÌýbox” isÌýespecially true here

BeÌýimaginative. AÌýlogo doesn’t always have toÌýreflect theÌýcompany’s activity. What does Nike’s famous swoosh logo have toÌýdoÌýwith anything theÌýcompany actually sells? AÌýdistinct logo helps you stand out from competitors andÌýburrow into theÌýconsumer mind.

Choose anÌýappropriate color

Check out theÌýchart below, which reveals data onÌý. For example, purple conveys royalty, blue trustworthiness, andÌýyellow positivity. What doÌýyou want toÌýsay with your colors?

Don’t get carried away with color choice. Keep itÌýsimple, noÌýmore than three colors.

Choose aÌýfont

There are thousands ofÌýfonts, soÌýhow can you ever pick theÌýbest one. Consider theÌýfollowing criteria:

1.Ìý´¡²õ²õ´Ç³¦¾±²¹³Ù¾±´Ç²Ô. Different fonts evoke different mental associations. For example, aÌýconstruction company’s logo would want toÌýevoke feelings ofÌýmonumentality andÌýreliability. Powerful-seeming fonts such asÌýMicra, Audiowide, Europe, ´Ç°ùÌýGaramond would beÌýstrong options.

2.Ìý¸é±ð²¹»å²¹²ú¾±±ô¾±³Ù²â. Make sure that your font isÌýeasy toÌýread. Avoid fonts that are too complicated ´Ç°ùÌý“curly,” which isÌýaÌýpolite way ofÌýsaying “illegible.” The simpler, theÌýbetter.

3.Ìýµþ²¹±ô²¹²Ô³¦±ð. Use strong fonts with strong imagery, use delicate fonts with softer imagery.

4.Ìý²Ñ´Ç»å±ð°ù²¹³Ù¾±´Ç²Ô. There’s noÌýreason toÌýuse more than two fonts inÌýyour logo.

Easy mistakes you can avoid:

• Don’t use flat, unappealing clipart.
• Don’t make theÌýlogo too complicated.
• Make sure theÌýlogo looks good inÌýblack andÌýwhite; itÌýmight appear aÌývariety ofÌýdifferent places.
• Give your logo some universal appeal, soÌýitÌýcan beÌýused onÌýtheÌýInternet, onÌýT-shirts, inÌýoutdoor advertising etc.
• BeÌýsure toÌýsave theÌýdraft ofÌýtheÌýlogo inÌývector format.
• Make sure theÌýlogo scales appropriately. Sometimes aÌýlogo can look nice onÌýyour mobile phone, but itÌýmight look blurry andÌýpixelated elsewhere.

How toÌýCreate aÌýLogo with Logaster Step byÌýStep

InÌýthis quick tutorial, we’ll show you how toÌýcreate aÌýneat logo f´Ç°ùÌýanÌýonline coffee shop with Logaster.

1. 1. Enter your company name andÌýclick “´Ï.

1. 1. You can also add your company slogan, ifÌýyou want toÌýsee itÌýdisplayed onÌýyour logo.

1. 1. Select theÌýtype ofÌýlogo: logomark (graphic logo), logotype (text-based logo), ´Ç°ùÌýcombination mark (graphics +Ìýtext). For each type, we’ve added aÌýsimplistic illustration andÌýbrief description. ToÌýview different options, click “Select All´Ï.

1. 1. ToÌýhelp Logaster generate more accurate andÌýrelevant designs, enter aÌýfew keywords describing your business. Some keywords will beÌýoffered automatically. You can use those ´Ç°ùÌýadd your own. Start typing aÌýkeyword into theÌýinput field, andÌýtheÌýsystem will display hints.

1. 1. Now you need toÌýchoose anÌýicon f´Ç°ùÌýyour logo.

1. 1. Choose theÌýsuitable colors f´Ç°ùÌýyour design. For our coffee shop logo, we’ve selected shades ofÌýyellow andÌýbrown, which are closely associated with coffee.

1. 1. Done! Now you can view your logo across different corporate designs.

1. 1. ToÌýget feedback from your friends andÌýco-workers, share your logo across your social media channels inÌýone click.

1. 1. ToÌýmake changes toÌýyour logo, click “Edit aÌýLogo´Ï. Use our advanced logo editing tool toÌýadjust theÌýtext, font, andÌýcolors ofÌýyour design. Plus, you can rearrange theÌýtext andÌýgraphic elements inÌýyour logo. Once you’re happy with theÌýresult, save your design.

1. 1. Click “Next” toÌýproceed toÌýtheÌýdownload page. You’ll see your logo presented inÌýdifferent versions. Download theÌýversion you like best ´Ç°ùÌýselect aÌýfull kit ofÌýHDÌýlogo files (PNG, JPG, SVG, PDF) f´Ç°ùÌýyour social media, website, business cards, letterheads, etc.

Upload your logo toÌýyour store

IfÌýyou use anÌýInstant Site, weÌýsuggest creating aÌýversion ofÌýyour logo that isÌýlonger than itÌýisÌýtall. You’ll want toÌýuse aÌýsmaller icon andÌýplace itÌýnext toÌýtheÌýtext, not above it; itÌýwill look better.

Ìý

ToÌýupload aÌýlogo toÌýyour Instant Site:

1. GoÌýtoÌýWebsite →ÌýEdit Site.
2. GoÌýtoÌýHeadline &ÌýCover →ÌýStore logo section.
3. Click Upload Logo.
4. Choose anÌýimage from your computer.
5. Save theÌýchanges.

Create aÌýLogo f´Ç°ùÌýYour Brand Today

AÌýwell-done logo will stick inÌýpeople’s psyches andÌýremain aÌýstrong visual indicator ofÌýwhat your company isÌýall about. Don’t beÌýafraid toÌýchange logos andÌýtry something new ifÌýyou feel unhappy with what you’ve got. Even Apple three times over theÌýcourse ofÌýits business life. SoÌýdon’t beÌýafraid toÌýuse logo that you made yourself.

Good luck!

Ìý

• What IsÌýBranding: The Ultimate Guide
• Brand Identity: Your Guide toÌýCaptivating Hearts andÌýMinds
• Elevating Your Brand Without Breaking theÌýBank
• How ToÌýCreate AnÌýAwesome Logo For Your Brand
• How toÌýCome UpÌýwith Logo Ideas
• What Makes aÌýGood Logo
• How Much are Logo Designs
• How toÌýTrademark aÌýName andÌýLogo
• Business Names Ideas: How toÌýChoose theÌýBest Store Name
• How toÌýBuild aÌýBrand: AÌýPlaybook f´Ç°ùÌýSmall Ecommerce Businesses
• How toÌýCreate aÌýStrong Value Proposition f´Ç°ùÌýYour Online Store
• Mastering theÌýArt ofÌýProduct Presentation