51ÊÓƵ

Anna makes stuffed animals inÌýher spare time. When friends andÌýcolleagues clamor toÌýbuy them asÌýgifts forÌýtheir children, Anna decides toÌýtry selling them online.

Anna goes toÌýaÌýfriend ofÌýhers who isÌýaÌýprogrammer, andÌýbegins toÌýlearn aÌýlot ofÌýnew terms: web hosting, domain, server, SEO, andÌýmore. AÌýlittle online research reveals how long itÌýwill take andÌýhow expensive itÌýwill beÌýtoÌýdevelop anÌýeffective online store. Her initial enthusiasm begins toÌýdwindle. After aÌýwhile, Anna decides that developing anÌýonline store isÌýout ofÌýher reach, andÌýgives upÌýonÌýtheÌýidea.

This scenario isÌýsad, andÌýall too common. It’s familiar toÌýmany who dream ofÌýcreating anÌýonline store but have neither theÌýtime nor theÌýbudget toÌýget itÌýdone.

The good news isÌýthat you doÌýnot need toÌýcreate aÌýwebsite from scratch toÌýsell onÌýtheÌýInternet. Instead, you can make aÌýstore onÌýtheÌýhuge, existing websites that you’re already connected to. Once, theÌýaccepted steps forÌýdigital business started with theÌýbranded website. Then you connected toÌýsocial andÌýother websites from there.

Times have changed. The website isÌýnot necessarily central anyÌýmore. Instead, businesses must goÌýwhere theÌýcustomers are: social media andÌýbusinesses ahead ofÌýthem inÌýgrowth. Today, starting onÌýsocial orÌýlarger websites andÌýadding website later inÌýyour business evolution makes sense.

InÌýthis article, we’ll show you three ways 51ÊÓƵ E-commerce helps you sell online without theÌýneed forÌýaÌýfully developed website. You can use one ofÌýthese platforms orÌýseveral altogether. AÌýsingle acts asÌýtheÌý“hub” orÌýcenter store, beaming itself toÌýasÌýmany “spokes” orÌýplatforms you choose.

Sell onÌýSocial Networks

According toÌýSprout Social survey, 89Ìýpercent ofÌýconsumers buy products from brands they follow onÌýsocial networks. Shop owners are using social networks toÌýtalk about products, communicate with existing customers, andÌýattract new customers. ±õ´ÚÌý²â´Ç³Ü doÌýnot have aÌýwebsite yet, you can open aÌýstore onÌýFacebook, Instagram, andÌýother social media.

Facebook forÌýE-commerce

With 2.60Ìýbillion monthly active users (MAU) andÌýalmost 1.82Ìýbillion daily active users (DAU) Facebook isÌýtheÌýmost popular social network onÌýEarth. Even ifÌýyou run aÌýbrick-and-mortar store, having aÌýFacebook business page isÌýessential. Facebook isÌýaÌýgreat way toÌýconnect with customers, showcase your products, build relationships, andÌýgrow overall sales.

With new Facebook Shops, you can sell online without aÌýwebsite!

Facebook Shop (aka Facebook store) isÌýaÌýspecial tab onÌýaÌýbusiness page that allows businesses toÌýupload their products toÌýFacebook andÌýsell directly toÌýtheir customers through Facebook. When potential customers come toÌýyour page, they browse through your products. IfÌýthey see something they like, they can make aÌýpurchase. Facebook Shop supports collections andÌý“compare atÌýprice” feature toÌýorganize your inventory andÌýhelp customers toÌýexplore your best offers.

Instagram forÌýE-commerce

Instagram also provides aÌýsolution where shoppers can buy products without ever leaving InstagramÌý— Shoppable Posts. Visitors click onÌýtheÌýprice tag placed onÌýaÌýproduct which leads them toÌýaÌýdescription page. From there they click toÌýbuy, using whatever payment gateway merchants have established. Instagram stores side-step theÌýneed forÌýwebsites all together.

After you publish 9Ìýshoppable posts, your business page populates with aÌýShop tab, toÌýhelp organize andÌýpromote posts with aÌýtagged buyable item. This means more potential exposure forÌýyou!

Selling onÌýsocial media has many benefits:

• Tapping into aÌýlarge andÌýengaged audience ofÌýsocial media users
• AnÌýopportunity toÌýreach more people organically (=for free)
• Building lasting relationships with customers through content.

With 51ÊÓƵ, getting started with selling onÌýsocial media fast takes just aÌýfew clicks. Log into your andÌýchoose where toÌýsell your products (Facebook orÌýInstagram accordingly; however, you’ll beÌýsurprised toÌýdiscover many more ways toÌýsell there!) andÌýconnect these sales channels.

±õ´ÚÌý²â´Ç³Ü would like toÌýexplore selling onÌýsocial using aÌýstep-by-step guide, please goÌýtoÌýour Knowledge Base:

• Selling onÌýInstagram

Use anÌý51ÊÓƵ Instant Site

51ÊÓƵ users are not limited toÌýselling only onÌýsocial networks. ±õ´ÚÌý²â´Ç³Ü are not yet ready toÌýbuild your own website, use 51ÊÓƵ Instant Site toÌýtake orders.

This isÌýaÌýprofessional website with anÌýintegrated 51ÊÓƵ Ecommerce store. Create your products, connect your payment andÌýshipping methods andÌýbrand your 51ÊÓƵ website. Upload aÌýcover image, logo, add business info, contact details, andÌýlinks toÌýsocial media. Set upÌýyour own domain name orÌýuse aÌýdomain type “mysuperstore.ecwid.com.” That’s it, weÌýtake care ofÌýtheÌýrest.

The e-commerce website isÌýminimalistic, yet itÌýdoes theÌýjob perfectly, representing your business onÌýtheÌýweb andÌýenabling sales. But that’s not all!

Launching your business onÌýtheÌý51ÊÓƵ website, you’ll get these benefits:

• Fast implementation: launch your website andÌýbeÌýready toÌýsell inÌýunder anÌýhour.
• NoÌýdeveloper needed: use our comfortable editor toÌýchange andÌýpreview your site’s content

Connect andÌýedit your 51ÊÓƵ E-commerce website inÌýyour .

Sell onÌýAmazon

Amazon now accounts forÌýabout 47% ofÌýretail e-commerce inÌýtheÌýUSÌýinÌý2020, andÌýmany people receive orders from there every day. You probably already know how big this behemoth is. What you may not know isÌýthat many small businesses sell through Amazon. InÌýfact, this past Prime Day 2020Ìý(special pricing forÌýPrime members), $900Ìýbillion ofÌýrevenues went toÌýsmall businesses, skipping Amazon. All third-party sellers saw sales surpass $3.5ÌýbillionÌý— nearly aÌý60% increase over 2019.

Selling onÌýthis marketplace has some other advantages besides its size:

• ±õ´ÚÌý²â´Ç³Ü’re reading this article, most likely you’re just starting out with your business. InÌýthat case, anÌýaffiliation with Amazon works because customers are more likely toÌýtrust aÌýnew business onÌýAmazon than some unknown online store.
• When you sell onÌýaÌýmarketplace, you only have toÌýworry about selling. The audience isÌýthere, theÌýpromotional tools are there, andÌýwith services like FBA (Fulfillment byÌýAmazon), you can even avoid messing around with your parcels and, instead, let Amazon doÌýtheÌýfulfillment forÌýyou.
• Besides theÌýinventory itself, theÌýcost toÌýsell onÌýAmazon isÌýcomparatively low: remember, you don’t have toÌýbuild aÌýwebsite.

Though Amazon has its own downsides such asÌýhigh competition, commission fees, limitations, andÌýlack ofÌýcontrol, optimizing your Amazon listing isÌýeasier than optimizing your website forÌýsearch engines. WeÌýbroke that process down inÌýone ofÌýtheÌýepisodes ofÌýtheÌý51ÊÓƵ E-commerce Show.

±õ´ÚÌý²â´Ç³Ü , it’s easy toÌýimport your products toÌýAmazon (and other marketplaces, too!) using one ofÌýtheÌýfollowing apps: M2E Multichannel Connect, Channable, orÌýKoongo.

Creating anÌýonline shop without aÌýwebsite isÌýmuch easier than itÌýseems. There’s noÌýneed toÌýwait forÌýaÌýlucky day when you get enough money, time, orÌýskills toÌýbuild anÌýe-commerce website.

Implement your ideas fast (before competitors jump onÌýit), andÌýgrow your web presence asÌýyour business grows. And please, share this article with those who are still saving upÌýtoÌýcreate their own website toÌýstart selling online.

Ìý

• How toÌýCreate anÌýOnline Store Without aÌýWebsite
• How toÌýStart anÌýOnline Store Without aÌýBudget
• How toÌýStart anÌýOnline Store Without Inventory
• How ToÌýCreate AnÌýOnline Store andÌýBeÌýSuccessful
• How Much Money DoÌýYou Need toÌýOpen anÌýOnline Store?
• Understanding Online Store KPIs
• Essential Business KPIs forÌýOnline Stores
• How ToÌýWrite AÌýBusiness Plan
• Opening Day Checklist: What ToÌýDoÌýBefore Launching Your Ecommerce Store
• How toÌýMake AnÌýOnline Shop: AÌýSimple 6-Step Guide