51ÊÓÆµ

How to Make Money Selling Music Online: A Handy-Dandy Guide to Get You Started

´¡²ÔÌýecommerce platform makes selling andÌýdistributing your music online easier. You can build your own viral vinyl treasure trove from scratch toÌýinstantly sync andÌýsell across your website, social media, marketplaces, andÌýmore. WeÌýcan show you how!

For you, music isÌýtheÌýfood ofÌýlove. You create, share, listen, andÌýdance toÌýitÌýwhen andÌýwherever you can. You goÌýga-ga over theÌýlatest tech andÌýhave your eye onÌýMatthew Effects “The Astronomer” V2ÌýReverb Pedal. OrÌýthis !

When aÌýsong you love isn’t stuck inÌýyour head, your next track, riff, orÌýmeasure isÌýkicking around inÌýthere instead. You’ve got more gear than Iron Man, with theÌýtalent andÌýtheÌýgigs toÌýmatch, andÌýaÌýdrive toÌýproduce your own stuff. The thing is: how doÌýyou turn this “food ofÌýlove” into anÌýall-you-can-eat buffet forÌýtheÌýmasses clamoring forÌýsomething new, something exciting? The right ecommerce platform could ²ú±ðÌýtheÌýticket you’ve been waiting toÌýpunch because itÌýliterally puts everything you need inÌýone place forÌýyou andÌýforÌýyour future customers.

You know it’s time toÌýtake that next big leap. You could ²ú±ðÌýnew toÌýselling your music, orÌýmaybe you are familiar with theÌýdistribution ofÌýmusic but you want toÌýsee what theÌýnext level looks like. Whether you’re theÌýnext Bowie orÌýJacob Collier, we’ve put together aÌýfew pointers soÌýyou can see ifÌýanÌýecommerce platform isÌýwhat you need toÌýstart selling andÌýdistributing your greatest hits online.

How toÌýsell online
Tips from e-commerce experts forÌýsmall business owners andÌýaspiring entrepreneurs.
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Putting theÌýBand Together

When we’re talking about how toÌýsell music online, weÌýalso need toÌýremember how toÌýkeep itÌýsimple. You have plenty onÌýyour plate already: booking andÌýperforming gigs, working onÌýnew tracks andÌýconcepts, testing andÌýlearning new tech, breaking inÌýinstruments, producing merch, andÌýweÌýcould keep going but since you’re probably taking aÌýbreak from your hustle toÌýread this… let’s avoid theÌýpanic attack, shall we? The point is, managing your unique store andÌýmarketing yourself should not tip theÌýbalance you’re already maintaining asÌýanÌýartist.

IfÌýyou rely onÌýgear forÌýyour home studio, you know that every part plays aÌývital role. IfÌýyou are working with aÌýband, you know that everyone brings their own talents andÌývoice toÌýtheÌýtable. Bringing everything together isÌýnot just anÌýessential part ofÌýbuilding your sound but building your connection with your audience. There isÌýaÌýsea ofÌýoptions available toÌýyou asÌýanÌýartist, soÌýwhen itÌýcomes toÌýputting theÌýband together, take your time finding that perfect match.

Take toÌýtheÌýStage

The right venue can make all theÌýdifference. You’ve already delegated yourself with tons ofÌýwork, andÌýwe’re not even including theÌýcreative andÌýrecording process when weÌýsay that! But this isÌýwhere anÌýecommerce platform can take theÌýhassle out ofÌýthat hustle, soÌýyou can get back toÌýfocusing onÌýtheÌýmusic. But how doÌýthey work? WeÌýtouched onÌýitÌýaÌýbit upÌýabove, but there’s got toÌý²ú±ðÌýmore toÌýitÌýthan that. Well, there is!

´¡²ÔÌýideal ecommerce platform would seamlessly integrate with your existing website, orÌýaÌýbusiness page onÌýyour social network, your blog, orÌýmarketplaces andÌýmobile apps. That way you don’t have toÌýkeep jumping back andÌýforth between everything. Your storefronts can ²ú±ðÌýsynced andÌýmanaged from one control panel, andÌýyou can even control how they look soÌýyour storefront reflects your musical personality. AÌýplatform means easily organized products andÌýtheÌýability toÌýaccept andÌýtrack payments from your fans.

You know when you goÌýtoÌýshows, andÌýyou’re jamming out toÌýtheÌýset, but theÌýsinger takes aÌýbreak between songs forÌýaÌýshout out toÌýtheÌý²ú´Ç´Ç³Ù³ó—o°ù ³Ù²¹²ú±ô±ð—i²Ô theÌýback? You know theÌýone, with all theÌýband’s info andÌýmerch. Think about anÌýe-commerce platform like aÌýdigital version ofÌýthat! It’s your merch table laden with inventory, aÌýway forÌýfans toÌýfollow you, andÌýmore.

Don’t Break theÌýBank

Worry about breaking sound barriers, not your account. Gear, gigs, andÌýrecording all take time andÌýmoney, andÌýwhile it’s worth every minute andÌýevery penny, don’t goÌýsmashing that piggy bank just yet when itÌýcomes toÌýeffectively getting your store online. Marketing andÌýdistribution are aÌýwhole unique animal these days, but it’s not unmanageable orÌýunattainable. Ecommerce platforms offer different strokes forÌýdifferent folks, but we’re personally proud ofÌýhow accessible weÌýhave made ours.

NoÌýmatter what platform you choose, you should feel confident andÌýempowered, not over-burdened with high subscription fees. WeÌýhad toÌýhave our start asÌýwell, andÌýyou should have theÌýsame courtesy. Try andÌýlook forÌýplatforms that not only promote you but give you theÌýwiggle room toÌýexplore what you can bring toÌýtheÌýtable.

Marketing

Marketing your music isÌýaÌýmust. Gone are theÌýdays ofÌýstapling fliers toÌýhapless trees orÌýpinning gig announcements toÌýcoffee shop cork boards, but theÌýnostalgia remains theÌýsame. ItÌýjust looks aÌýbit different these days. Marketing covers aÌýwide spectrum across aÌýdigital landscape, perfect forÌýwhen you want toÌýsell music online, including selling your music onÌýAmazon, Google Play, Spotify, iTunes. And that’s just theÌýstart! AÌýplatform isÌýgreat forÌýlaunching ads onÌýGoogle andÌýFacebook, pinning your music onÌýPinterest, snapping (and selling) your tracks onÌýSnapchat, even monkeying around with Mail Chimp, one ofÌýtheÌýultimate email marketing tools available toÌýsmall business owners.

Needless toÌýsay, theÌýpossibilities are endless, but they don’t have toÌý²ú±ðÌýoverwhelming. There are plenty ofÌýapps toÌýconsolidate these services, but e-commerce platforms often find that sweet spot between marketing andÌýsales, soÌýyou don’t have toÌýclick all over theÌýplace just toÌýkeep saying theÌýsame thing repeatedly. That’s where we’re proud ofÌýour dashboard because weÌýput everything exactly where itÌýneeds toÌý²ú±ðÌýforÌýyou, giving you theÌýtools you need toÌýsell music online successfully.

Your Biggest Fans!

´¡²ÔÌýe-commerce platform puts another fan base atÌýyour disposal, like our 51ÊÓÆµ team! WeÌýknow theÌýcreative process isÌýaÌýsolo gig, weÌýdefinitely dig “the process.” WeÌýalso know theÌýplatform, theÌýtools, andÌýaÌýthing orÌýtwo about some solid next steps when itÌýcomes toÌýgetting your store out there. Maybe you’re new toÌýworking with our platform orÌýmaybe you’re anÌýold hat curious about ways toÌýexpand your musical monarchy, that’s where our team can help!

Speaking ofÌýfans! AÌýplatform lets you customize your prices forÌýnew releases, specials, andÌýmerch. ItÌýalso means you can streamline your checkout process soÌýyour customers can get back toÌýjamming out toÌýyour latest licks. You can update your inventory inÌýaÌýsnap, soÌýyour adoring public always knows about theÌýlatest andÌýgreatest you’re upÌýto. You already know how important aÌýcustomer experience is; that’s why you work soÌýhard toÌýproduce some ofÌýtheÌýbest music they’ve heard all week. Your store andÌýyour checkout process should reflect that! And that’s where aÌýplatform comes inÌýhandy. You get toÌýcustomize their entire experience inÌýyour store before your music customizes their entire mood forÌýtheÌýrest ofÌýtheÌýday.

One More Song!

Our biggest passion isÌýseeing just what folks doÌýwith their storefronts. The products they produce, theÌýlook andÌýfeel ofÌýtheir setups, theÌýdreams they are fulfilling every day byÌýbeing their own boss andÌýputting their customers first. Your music isÌýimportant toÌýyou; it’s asÌýessential asÌýbreathing, asÌýnatural asÌýyour heartbeat. So, while weÌýdoÌýhave aÌýbit ofÌýaÌýpreference forÌýwhat weÌýdoÌýandÌýhave toÌýoffer, you should investigate asÌýmany platforms asÌýpossible toÌýfind theÌýperfect fit.

Your art isÌýnot just aÌýtalent, it’s aÌýcompulsion, aÌýpure, A-grade necessity. When itÌýcomes toÌýyour music, you’re driven toÌýshare aÌýstory with theÌýworld every day, andÌýthat drive manifests inÌýseveral ways. The music isÌýmuttering onÌýyour lips when you think noÌýone can hear you inÌýline atÌýtheÌýstore, it’s inÌýyour fingertips when you rap them against your knees ´Ç°ù—l±ð³Ù’s ²ú±ðÌý°ù±ð²¹±ô—a²Ô²â available surface. Even when you’re not inÌýtheÌýbooth, you’re inÌýtheÌýbooth. Because ifÌýmusic isÌýtheÌýfood ofÌýlove, that means you’re always inÌýtheÌýkitchen. Spices are notes, flavor profiles are measures, andÌýyour song isÌýtheÌýmain course. So, byÌýall means: play on, but don’t forget toÌýring theÌýdinner bell ifÌýyou want everyone toÌýeat.

IfÌýyou like theÌýcut ofÌýour Âá¾±²ú—o°ù our ³Ù³Ü²Ô±ð—h±ð²¹»å over toÌý51ÊÓÆµ-101 toÌýlearn more about our own rock band. We’ve got aÌýteam ready toÌýhelp you turn your store upÌýtoÌý11!

Ìý

About The Author
Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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