51ÊÓƵ

WeÌýrely onÌýtrends toÌýtell usÌýaÌýlot about how toÌýlive our lives.

Whether it’s what show toÌýwatch, which brand toÌýwear, orÌýwho toÌýfollow onÌýsocial media, what’s “trending” helps usÌýwith our day toÌýday.

SoÌýwhy not doÌýtheÌýsame forÌýfiguring out what kind ofÌýproducts toÌýsell online?

IfÌýyou want toÌýopen aÌýstore but are struggling toÌýdecide what toÌýsell, trends can beÌýaÌýgreat tool. ByÌýanalyzing search volume, market sizes, andÌýglobal happenings, you can understand exactly which products toÌýpurveyÌý— inÌý2023ÌýandÌýbeyond.

OfÌýcourse, all that involves aÌýlot ofÌýeffortÌý— soÌýwe’ve done itÌýforÌýyou! Below, we’ve rounded upÌýour top six trending products toÌýsell online. And toÌýmake sure you always discover innovative product ideas, we’ll explain theÌýsteps toÌýidentify in-demand products.

How toÌýIdentify Good Product Ideas

Ready-made lists featuring cool product ideas are great, but teach aÌýperson toÌýfish, right? When determining aÌýgood product, you need toÌýdevelop your skills inÌýspotting potentially viral products. This will take you further than being told what toÌýsell. After all, you can use this technique toÌýfind products toÌýsell inÌý2023ÌýandÌý¾±²ÔÌý³Ù³ó±ðÌý´Ú³Ü³Ù³Ü°ù±ð.

Here are theÌýsteps you should take toÌýfind products that will sell like hotcakes:

• Use Google Trends toÌýanalyze seasonality andÌýrelevance. This tool shows you whether orÌýnot aÌýproduct isÌýonÌýtheÌýrise orÌýdecline, search volume-wise.
• Use product research tools andÌýwebsites that show you what products are currently selling theÌýmost. For example, Opportunity Finder byÌýJungle Scout, Erank, AMZScou, orÌýAmazon product Research Tool byÌýHelium 10.
• Check out consumer trends reports. For instance, Google andÌýPinterest share insights based onÌýwhat their users look for. You can find them inÌýPinterest Predicts andÌýConsumer Insights byÌýThink with Google.
• Analyze what your competitors are selling andÌýwhether those products are popular with their customers.

OfÌýcourse, there are more ways toÌýspot in-demand products, from checking B2B marketplaces toÌýexploring ecommerce trend publications.

ToÌýlearn even more onÌýhow toÌýidentify viral products before your competitors, read our article onÌýhow toÌýfind trending products toÌýsell online. ByÌýlearning how toÌýidentify trend potential, you’ll beÌýable toÌýfind products that are not only relevant but also have aÌýsolid chance ofÌýtrending ¾±²ÔÌý³Ù³ó±ðÌý´Ú³Ü³Ù³Ü°ù±ð.

New Products Ideas toÌýSell Now

ToÌýgive you aÌýhead start, we’ve compiled aÌýlist ofÌýproducts that are currently trending andÌýhave good potential toÌýbecome best-sellers ¾±²ÔÌý³Ù³ó±ðÌý´Ú³Ü³Ù³Ü°ù±ð.

Solar Panels

109ºF inÌýTampa. 99ºF inÌýLondon. AsÌýdangerous levels ofÌýheat descend theÌýglobe, people are looking forÌýways toÌýcombat climate change.

InÌýparticular, people want toÌýknow what theÌýsun can doÌýforÌýthemÌý— hint: it’s clean, renewable energy.

While solar panels are most well known forÌýreducing theÌýamount ofÌýcarbon dioxide being emitted into theÌýatmosphere andÌýexpediting climate change, there are many other benefits. These include less ofÌýreliance onÌýtheÌýgrid, government rebates, andÌýlower energy bills.

YepÌý— solar panels have aÌýlot toÌýoffer.

According toÌýGoogle Trends, people are starting toÌýrealize this ±ð²ÔÌý³¾²¹²õ²õ±ð. OnÌýAugust 11th, 2022Ìý— fueled, perhaps, byÌýunusually high temperaturesÌý— theÌýUK’s user search interest forÌýsolar panels . This isÌýtheÌýfirst time it’s ever done soÌýandÌýrepresents anÌýincrease ofÌýover 100% from theÌýaverage ofÌýtheÌýprevious two months.

What does this mean forÌýyou? Simply put, selling solar panels isÌýaÌýlucrative business. They toÌýpurchase, install, andÌýrepair. This isÌýaÌýbusiness that, especially with global green initiatives, will produce revenue forÌýmany years toÌýcome.

With coal andÌýgas prices soaring andÌýglobal catastrophes andÌýmilitary conflicts continuing toÌýaffect theÌýeconomy, energy bills are hitting ever-increasing heights. Fossil fuels now represent not only anÌýethical concern forÌýconsumers but aÌýmonetary one, asÌýwell.

ByÌýselling solar panels, you can help satiate your local demand while becoming aÌýpart ofÌý(one photovoltaic cell atÌýaÌýtime) theÌýworld’s transition toÌýgreen energy. Boost both your bottom line andÌýtheÌýplanet’s prospects forÌýaÌýbrighter future.

Vinyl Records

There’s something about vinyl records that feels wonderfully old-fashioned. Phonographs did, after all, come out inÌý1948Ìý— predating CDs byÌý34Ìýyears, andÌýtheÌýiPod byÌý53Ìýyears.

Old-fashioned, maybe. Out ofÌýfashion? Not aÌýchance.

Vinyl records account forÌýaÌý ²¹²Ô»åÌý´Ç´Ú´Ú±ð°ù ever-growing appeal toÌýaÌýnew, increasingly discerning generation ofÌýlisteners (and weÌýdon’t just mean hipsters). Last year, were inÌýphysical vinyl form.

The best part about selling vinyl? People not only buy them forÌýtheir own collections, but also asÌýgifts forÌýfamily andÌýfriends. Take aÌýlook atÌýthis Google Trends screenshot, forÌýinstance. ItÌýshows interest inÌýtheÌýterm “vinyl records” inÌýtheÌýU.S. over theÌýlast five years:

Notice those spikes? Or, should weÌýsay, needles…

That’s theÌýholiday season. Every winter, demand forÌývinyl records soars. This means that with some targeted marketing, aÌýseasonal approach (and, let’s face it, anÌýear forÌýgood music), you can tap into that demand. You might just see your profits soar, too.

Shampoo

InÌýbusiness, there’s some demand you’ll always beÌýable toÌýrely on.

Real estate thrives because people will always need somewhere toÌýlive. Fast food has created aÌýmulti-billion-dollar industry because people always need something toÌýeat, especially when they’re onÌýtheÌýgo.

Selling shampoo isÌýone ofÌýthose reliable products because people will always need toÌýwash their hair.

Despite shampoo suffering slightly inÌý2020Ìý(perhaps because people couldn’t get down toÌýtheÌýstore toÌýbuy it), theÌý isÌýonÌýtheÌýcomeback. And despite its 2020Ìýblip (who didn’t during theÌýpandemic?) Google Trends attest toÌýshampoo’s steady rise over theÌýlast half-decade.

Selling shampoo, though, requires anticipating theÌýfuture. AsÌýtheÌýsurge inÌýsolar panel searches suggests, consumers are becoming more planet-conscious. SoÌýaligning your shampoo business with eco-friendly values will set you upÌýfor, well… Sustainable success!

SoÌýforget theÌýparabens andÌýpalm oil. Ditch theÌýplastic containers, andÌýdon’t goÌýanywhere near products that have been tested onÌýanimals. Shampoo selling offers big opportunities andÌýlong-term prospectsÌý— but only ifÌýyou doÌýitÌýright!

Want more tips onÌýhow toÌýmake your online store more sustainable? Our detailed guide contains everything you need toÌýknow.

Learn more: 15Ìý±á´Ç³Ù Eco-Friendly Product Ideas toÌýSell Online

Measuring Cups andÌýSpoons

The voracious demand forÌýflour andÌýsourdough starter kits may have vanished asÌýsoon asÌýstay-at-home orders ended. But that pandemic-induced love ofÌýbaking seems toÌýhave stuck around.

Exhibit A?ÌýThe resurgence ofÌýmeasuring cups andÌýspoons.

According toÌýtheÌýWordstream keyword tool, theÌýterm “measuring cups” draws over 110,000Ìýsearches per month. Similarly, “measuring cups andÌýspoons” pulls inÌý5,400Ìýmonthly searches, while 4,400Ìýinternet users are digging forÌý“dry measuring cups” every month.

All this means that measuring cups andÌýspoons are one ofÌýtheÌýtop trending products toÌýsell online. Not just inÌý2023, either, but going forward: theÌýkitchen utensils market isÌýset toÌýgrow byÌý between 2020ÌýandÌý2025, soÌýthere’s plenty toÌýcook forward to.

Back Cushions

When itÌýcomes toÌýselecting aÌýtrending product toÌýsell, sometimes you have toÌýlook back toÌýmove forward (literally).

During theÌýpandemicÌý— when our dens, all ofÌýaÌýsudden, became our officesÌý— aÌýscramble forÌýadequate work-from-home equipment ensued.

Among them? Back cushions.

Yet despite theÌýtide ofÌýtheÌýpandemic having largely receded, consumer demand forÌýback cushions remains like theÌýproductÌý— asÌýfirm asÌýever.

Google Trends indicates that inÌý2022, searches forÌýback cushions reached heights ofÌýalmost double their 2019Ìýlevels andÌýcontinue toÌýhold steady. With theÌýongoing transition toÌýhybrid workingÌý— andÌýtheÌýwidespread employer recognition now that flexible working policies are importantÌý— back cushions will only keep flying off theÌýshelves.

Matcha Tea

InÌý2015, matcha tea exploded inÌýpopularity. Actress Gwyneth Paltrow took toÌýInstagram toÌýdeclare her matcha latte aÌý“dreamy new discovery.” After that, people could not get enough ofÌýtheÌýdrink.

Much like back cushions, however, matcha tea outlived theÌýinitial expectations around its popularity. Today, matcha-flavored drinks have seen aÌýgrowth ofÌý andÌý114% inÌýtheÌýUK. Often marketed asÌýaÌýhealthier alternative toÌýcoffee, matcha might just beÌýcoffee’s long-term successorÌý— andÌýyou want toÌýbeÌýinÌýatÌýtheÌýground level.

Need some convincing around matcha’s rising popularity? Take aÌýlook atÌýGoogle Trends:

All this means, ofÌýcourse, that selling matcha offers plenty ofÌýopportunities. OfÌýcourse, you can’t wind back theÌýclock toÌýwhen Gwyneth first professed her fondness forÌýtheÌýdrink, but toÌýparaphrase anÌýold Chinese proverb:

“The best time toÌýstart selling matcha was seven years ago. The second best time isÌýtoday.”

ToÌýTrend orÌýNot toÌýTrend?

From solar panels andÌýshampoo toÌýmeasuring spoons andÌývinyl records, trending products offer big opportunities. You are, after all, trying toÌýfind products with aÌýproven demand. But you also want one that typically has good long-term prospects.

That said, don’t get too suckered inÌýbyÌý“what’s hot now”. AÌýhealthy respect forÌýtheÌýtrends isÌýbest when blended with what you’re passionate about.

What doÌýyou want toÌýsell? What product orÌýservice gets you out ofÌýbed inÌýtheÌýmorning? IfÌýyou enjoy aÌýparticular line ofÌýwork, it’ll keep you goingÌý— even when theÌýgoing gets tough. Make sure toÌýrecognize andÌýpursue work that you want toÌýdo.

What’s Next?

Now that you know what products toÌýsell andÌýhow toÌýfind products that will become popular, it’s time toÌýstart building your ecommerce business. Use theÌýtips from this article, doÌýyour research, andÌýcreate aÌýstore that sells products people want toÌýbuy.

ToÌýgive you some direction, here’s what you can doÌýafter you find aÌýnew product idea toÌýsell:

How toÌýPatent anÌýIdea orÌýProduct

Researching consumer trends can actually inspire you with aÌýproduct idea ofÌýyour own. ToÌýpatent aÌýnew product, you’ll need toÌýdoÌýaÌýbit ofÌýresearch forÌýtheÌýpatent application process.

The patent application process might differ from country toÌýcountry, soÌýit’s best toÌýconsult with aÌýlawyer specializing inÌýintellectual property.

IfÌýyou want toÌýlearn more about how toÌýpatent your product idea, listen toÌýour podcast with anÌý51ÊÓƵ merchant who successfully invented andÌýpatented aÌýproduct herself: Inventing, Patenting, Manufacturing andÌýEcommerce.

How toÌýTurn anÌýIdea Into aÌýProduct

IfÌýyou have aÌýnew product idea toÌýsell but don’t know how toÌýturn itÌýinto anÌýactual physical product, there are aÌýfew ways you can doÌýthat. You can either produce theÌýproducts yourself orÌýlook forÌýmanufacturers andÌýsuppliers who can help you with that.

ItÌýwon’t hurt toÌýcreate aÌýproduct prototype since that will help you not only validate theÌýproduct idea but also make sure manufacturers can actually produce your products.

IfÌýyou want toÌýlearn more about how toÌýtake anÌýidea andÌýturn itÌýinto aÌýproduct, check out our article onÌýhow toÌýcreate aÌýproduct prototype.

How toÌýGet aÌýProduct Idea toÌýMarket

Whether you decide toÌýcreate trending products yourself orÌýsource them from suppliers, you need toÌýget them toÌýmarket. IfÌýyou’re not sure how toÌýgoÌýabout that, our articles onÌýhow toÌýstart anÌýecommerce business will give you all theÌýinfo you need toÌýget started.

Check out theÌýPreparing toÌýLaunch section onÌýtheÌýblog toÌýlearn everything you need toÌýknow forÌýaÌýsmooth launch, from registering your store toÌýchoosing aÌýbrand name andÌýwriting product descriptions.

Find aÌýPlatform That’s Right For You

Now that you’ve decided which product toÌýsell, you’ll need toÌýsort out somewhere toÌýsell it. This probably means building aÌýwebsite. ToÌýdoÌýthis, you’ll need toÌýfind anÌý, andÌýthen design, market, andÌýgrow your online store inÌýaÌýway that will resonate with your customers.

There’s still aÌýlong way toÌýgoÌýuntil you’re selling your favorite (and ideally trending) product.

The good news? With some time, effort, andÌýhard work (and some luck), you can make your burgeoning business aÌýbrilliant success.

Continue toÌýregularly explore current consumer trends toÌýmake sure you’re always up-to-date onÌýwhat products are popular with your target audience. Pay attention toÌýseasonal trends asÌýwell, soÌýyou can take advantage ofÌýholiday shopping periods.

ByÌýfollowing these tips, you’ll beÌýable toÌýfind andÌýsell products that are inÌýdemand now andÌýcontinue toÌýbeÌýpopular into theÌýfuture.

Ìý

• New Product Ideas toÌýSell Online: Current Trends
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• How toÌýCreate Demand For Unique Products
• How toÌýDevelop aÌýNew Product that Solves aÌýProblem
• How ToÌýEvaluate Product Viability
• What isÌýaÌýProduct Prototype
• How toÌýCreate aÌýProduct Prototype
• How toÌýFigure Out Where toÌýSell Your Products
• Why You Should Sell Unprofitable Products
• White Label Products You Should Sell Online
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• What isÌýProduct Testing: Benefits andÌýTypes