Creating a business plan is crucial for anyone wishing to start a business. For an entrepreneur, the business plan is the first major hurdle to clear. But the job isn鈥檛 finished once the business plan is complete. It鈥檚 not uncommon for entrepreneurs to say to themselves, “I have a business plan; now what?”
So, what must an entrepreneur do after creating a business plan? If you鈥檙e uncertain about the next steps in starting a business, this entrepreneur planning guide is for you.
Entrepreneur Business Plan Overview
First, let鈥檚 briefly review what should be included in a business plan. Read our guide to writing a business plan for a more detailed breakdown of this document. The fundamental elements to include in a business plan include:
- Summary of the company鈥檚 structures and goals
- Market research, customer profiles, etc.
- Marketing strategies
- Financial overview and budget
The business plan should serve as the roadmap to keep you and your company focused daily. But knowing which steps to take after writing the business plan is also crucial. Here are some of the most important things to do after creating your business plan.
What Must an Entrepreneur Do After Creating a Business Plan
File any necessary legal documents
Let鈥檚 start with the basic housekeeping tasks. Filing all necessary legal documents (business license, any trademarks, contracts, etc.) is a prudent thing to do once your business plan is complete. This step formalizes your business structure and protects any products or brand images.
Identifying your business structure (LLC, corporation, etc.) should be part of your business plan. However, filing the necessary paperwork to classify your business accordingly is often the first step afterward.
Conduct more market research
Your business plan should include some market research and initial marketing strategies. But the market, and your competitors, don鈥檛 stop changing the instant your business plan is complete.
One of the essential steps to set your business up for success is to continue conducting market research at all times. This enables you to stay on top of the latest trends and identify the strengths and weaknesses of your competitors. Doing this can help you find your niche or strengthen your areas of weakness.
Conducting additional research is also crucial for the evolution and growth of your brand. You will need more research to devise your
Fill out your team
You may have had a few critical positions within the company filled while writing your business plan. But there are likely other roles that need to be filled. Identify which areas require the most help, then search for the ideal candidates to fill those roles.
Assembling a team with diverse perspectives and backgrounds can be very helpful. If you are not experienced with any aspects of running your business, hiring experienced team members in those positions is also a good idea. This allows you to focus on your strengths while receiving guidance from those who have done it before.
Produce marketing content
Your business plan should outline branding and marketing strategies. Once that step is out of the way, it鈥檚 time to execute those strategies. Ecommerce has drastically changed how companies reach and connect with their target audiences.
Traditional marketing streams are far from the only options these days. Modern companies can use social media to interact with customers directly. Content marketing and SEO are also great ways to attract organic traffic to your website.
Whatever your marketing plan is, focusing on creating engaging content for your brand is an excellent thing to focus on after creating your business plan. T