There isÌýnoÌýdoubt that you can find some really cool things onÌýAmazon. They offer
But just what can you sell onÌýAmazon? ItÌýisÌýtrue that there are some limitations onÌýwhat can beÌýsold onÌýtheÌýplatform. However, most legitimate offerings that fall within all applicable laws can usually beÌýsold onÌýAmazon. Amazon sellers should beÌýaware that there may beÌýsome caveats such asÌýwarnings orÌýspecific language orÌýpolicies that must beÌýincluded depending onÌýapplicable regulations.
IfÌýyou want toÌýget started making money with Amazon, you might beÌýwondering what you should sell. IfÌýyou only have aÌýfew unique items ofÌýyour own, you might beÌýlooking forÌýother things toÌýsell onÌýAmazon toÌýboost your income. IfÌýthat isÌýtheÌýcase, this guide isÌýforÌýyou. WeÌýare going toÌýgoÌýthrough everything you need toÌýknow toÌýfind andÌýsell products onÌýAmazon, step byÌýstep.
Let’s start byÌýlooking atÌýwhat products you can sell onÌýAmazon.
Rules That Govern What toÌýSell onÌýAmazon
While Amazon makes itÌýeasy forÌýanyone toÌýbecome anÌýAmazon Seller, there are some rules that govern what you can sell onÌýAmazon, asÌýwell asÌýhow you can sell it. There are some limitations ofÌýwhich you should beÌýaware. Details are complex, but you can check out these resources toÌýsee ifÌýtheÌýproducts you want toÌýsell fall within theÌýrules.
- Ìý— This regulates how you sell your products online.
- Ìý— This document shows products that either cannot beÌýsold onÌýAmazon orÌýcan only beÌýsold when certain requirements are met. There are also some links here toÌýget additional information forÌýparticular product categories with limitations.
- Ìý— This isÌýaÌýcomplete list ofÌýtheÌýproduct categories you can sell onÌýAmazon. There are also links toÌýadditional information forÌýparticular categories with specific requirements.
- Ìý— This isÌýaÌýquick list ofÌýsome ofÌýtheÌýrestrictions placed onÌýproduct listings within specific categories, orÌýforÌýspecific products. The most commonly sold items are listed here, but there are also links toÌýadditional information andÌýother categories.
What Are theÌýBest Products toÌýSell onÌýAmazon?
There are aÌýlot ofÌýfactors toÌýwhat products will sell theÌýbest onÌýAmazon. Determining theÌýbest products toÌýsell requires looking atÌýtheÌýentire picture, not just aÌýfew statistics. There are 3Ìýthings toÌýconsider when determining theÌýbest products toÌýsell onÌýAmazonÌý— theÌýproduct categories shopped most frequently, theÌýproducts that offer theÌýhighest profit margins, andÌýwhat toÌýsell onÌýAmazon toÌýmake money with theÌýFulfillment byÌýAmazon (FBA) program.
What toÌýsell onÌýAmazonÌý— theÌýmost popular product categories
IfÌýyou are embarking onÌýyour first online store from scratch, looking atÌýtheÌýmost popular product categories isÌýaÌýgood place toÌýstart. Amazon provides aÌýlisting, updated hourly, ofÌýtheÌý products andÌýcategories. The most popular categories are not necessarily theÌýmost profitable, but knowing what categories are trending might give you other ideas asÌýwell.
Currently, theÌýmost popular product categories are:
- Toys, games, andÌýpuzzles
- Electronics like video games andÌýcameras
- Books
- Clothing, shoes, andÌýaccessories
- Household andÌýpet needs
These product categories are always popular, not just around theÌýholidays. IfÌýyou want toÌýchoose products that will beÌýpurchased
What are theÌýbest products toÌýsell onÌýAmazonÌý— high-profit products
The most popular products toÌýsell aren’t necessarily theÌýones that will earn you theÌýmost money. The most profitable products toÌýsell are those that are both inÌýaÌýtrending product category andÌýhave aÌýlow cost ofÌýgoods sold.
What isÌýtheÌýcost ofÌýgoods sold? Your costs forÌýtheÌýgoods you sell encompasses more than just theÌýprice you pay forÌýtheÌýproducts initially. ItÌýalso includes certain expenses such asÌýshipping fees, storage fees, andÌýother costs incurred while selling theÌýproducts. IfÌýyou’re not familiar with this term, here isÌýaÌýcomprehensive definition from .
Currently, theÌýmost profitable products toÌýsell onÌýAmazon are:
- BooksÌý— whether digital orÌýprint, books have theÌýlowest cost ofÌýgoods sold
- Office suppliesÌý— This isÌýone ofÌýtheÌýleast costly andÌýhighest profit product categories, made even more popular byÌýtheÌý
work-from-home movement. - Clothing, shoes, accessories, andÌýapparelÌý— personalized products particularly are inÌýhigh demand andÌýaÌýgreat option forÌýtheÌýcreative who wants toÌýstart selling products onÌýAmazon.
- Electronics like video games andÌýcameras can beÌýprofitable through retail arbitrage (more onÌýthat inÌýaÌýbit)
IfÌýyou need more product ideas toÌýsell online, visit our database ofÌýprofitable products toÌýsell.
The best products toÌýsell onÌýAmazon FBA
Amazon offers aÌýservice toÌýsellers that allows you toÌýsell products online without theÌýhassles ofÌýshipping out after sales are made. Fulfillment byÌýAmazon does come with some fees, but overall itÌýcan beÌýmuch cheaper than paying forÌýyour own retail orÌýwarehouse space.
IfÌýyou only sell products online, orÌýifÌýyou only sell products sourced through retail arbitrage orÌýprivate label, Amazon FBA might beÌýtheÌýway toÌýgo. The most profitable products forÌýthose using Fulfillment byÌýAmazon are:
- Books andÌýoffice suppliesÌý— This isÌýwhere Amazon started, andÌýitÌýisÌýstill theÌýplace toÌýbegin ifÌýyou want toÌýstart selling online right away.
- Products that cost between $18ÌýtoÌý$50 perform theÌýbest with Amazon FBA
- Small andÌýlightweight items toÌýsell onÌýAmazon come with cheaper shipping andÌýlower storage fees
- Durable items that won’t beÌýeasily damaged during shipping
AsÌýmentioned above, FBA does come with its fees, andÌýone ofÌýthese toÌýkeep careful attention toÌýisÌý
The amount ofÌýtime can vary depending onÌýtheÌýproduct category you are selling in, but they are expensive regardless. You need toÌýmake sure your products are selling well, orÌý
Amazon FBM
There isÌýalso theÌýoption ofÌýselling onÌýAmazon, but fulfilling theÌýorders yourself. This isÌýknown asÌý (FBM). There are pros andÌýcons toÌýdoing itÌýthis way. The primary benefit isÌýthat you can save quite aÌýbit onÌýexpensive Amazon fees asÌýpart ofÌýyour sales. However, theÌýmajor downside isÌýthat you will beÌýcovering all shipping costs andÌýhave toÌýhandle itÌýall yourself.
The Amazon algorithm does tend toÌýpush FBA products toÌýtheÌýfront andÌýcenter more commonly than FBM items. Additionally, many Amazon shoppers are members ofÌýAmazon Prime, which can give them additional discounts andÌý
IfÌýyou have anÌýextensive catalog, FBM can beÌýbeneficial forÌýproducts that have aÌýlow sales velocity. This simply means that they don’t sell aÌýlot ofÌýunits daily. InÌýthese cases, having anÌýFBM listing gives anÌýoption forÌýthose who really want itÌýwithout having toÌýdeal with storage fees.
How toÌýFind Products toÌýSell onÌýAmazon
IfÌýyou aren’t going toÌýmanufacture your own product toÌýsell, you need toÌýfind other products toÌýsell onÌýAmazon. There are aÌýfew different ways that you can get these products, but before you jump inÌýwith aÌýsupplier make sure that theÌýproduct you are choosing toÌýsell onÌýAmazon will make money.
There are aÌýfew things you should consider while doing your product research toÌýdetermine what items you will sell. Get aÌýbasic idea ofÌýyour desired product category toÌýnarrow your search orÌýyou will beÌýoverwhelmed with options. InÌýaddition toÌýtheÌýpoints described inÌýtheÌýnext section, you should keep inÌýmind that:
- You will have toÌýpromote your store, soÌýmake sure you choose aÌýproduct category forÌýaÌýtarget market orÌýcommon trending topics with which you are already familiar. This will make blogs andÌýsocial media marketing much more effective.
- Look atÌýtheÌýshipping costs andÌýrequirements andÌýchoose theÌýone that isÌýeasy toÌýship. IfÌýyou are considering Amazon FBA, compare DIY shipping with Amazon’s shipping andÌýstorage fees. These are inÌýaddition toÌýyour Amazon selling fees, which are applicable toÌýeveryone but may vary based onÌýtheÌýproducts offered.
- Read customer reviews forÌýanyÌýproducts orÌýbrands you will beÌýgetting from other retailers orÌýmanufacturers toÌýmake sure you have aÌýviable andÌýquality product toÌýsell.
- Check out theÌýlisticles onÌýbest Amazon products (for consumers) forÌýmore product ideas.
Let’s start theÌýbreakdown with where toÌýget products toÌýsell onÌýAmazon, then we’ll get into how toÌýconduct effective product research.
Online andÌýretail arbitrage vsÌýwholesalers
Most people have heard ofÌýwholesalers, andÌýupon reading aÌýdescription ofÌýretail arbitrage may mistakenly believe that theÌýtwo are theÌýsame. There isÌýactually aÌývery important difference between theÌýtwo. Wholesale means that you are buying directly from theÌýmanufacturer, while retail arbitrage refers toÌýbuying theÌýproducts from another
Retail arbitrage (sometimes called online arbitrage) isÌýaÌýpractice inÌýwhich you source your inventory byÌýpurchasing aÌýpopular item atÌýaÌýdeep discount from aÌýretailer, either online orÌý
Both retail arbitrage andÌýwholesale sources come with noÌýworry about rights infringements, asÌýtheÌýitems are already labeled forÌýresale. Going through aÌýwholesaler gives you theÌýbiggest profit margins because you are getting theÌýitems atÌýcost. Even ifÌýyou sell them forÌýaÌýhigher amount, you can undercut theÌýcompetition andÌýstill make money.
OnÌýtheÌýother hand, theÌýadvantage ofÌýusing retail arbitrage isÌýthat you don’t have toÌýbuy large quantities toÌýresell items. Since you’re getting your products atÌýaÌýdeeply discounted price from another retailer, you can buy whatever they have inÌýstock, orÌýwhatever you can afford atÌýtheÌýtime. This makes itÌýtheÌýperfect way toÌýscale upÌýanÌýecommerce business using Amazon.
Private label products with your branding
Private label products are items that are not sold byÌýtheÌýmanufacturer. These items are sold toÌýindividual brands who then remarket them asÌýtheir own products. Some ofÌýtheÌýmost common private label products are:
- Water bottles
- Party games
- Gadgets andÌýelectronics
- Phone accessories
- Clothing
- Snacks andÌýdrinks
Make your own personalized gifts toÌýsell onÌýAmazon
Making your own personalized gifts orÌýnovelties toÌýsell onÌýAmazon isÌýsimilar toÌýboth retail arbitrage andÌýprivate label. Most sellers who personalize items purchase plain
The thing toÌýremember here isÌýthat you cannot personalize items with trademarked orÌýlicensed artwork orÌýbranding. For example, Amazon will not allow you toÌýsell aÌýcoffee mug with Taz from Looney Toons printed onÌýit, even ifÌýyou rearranged itÌýandÌýadded your own logos orÌýcatchphrases. Make sure that you stay within Amazon’s policies forÌýrebranded orÌýpersonalized items.
How toÌýConduct Effective Product Research
Knowing about theÌýmost popular products andÌýfinding profitable categories isÌýaÌýplace toÌýstart, but forÌýmost
Browsing product listings onÌýAmazon can give you some great product ideas, asÌýwell asÌýanÌýaverage price range, but product research goes beyond this. ItÌýalso includes:
- Keyword researchÌý— What products get theÌýmost search volume? However, make note that when itÌýcomes toÌýadvertising, higher search volume keywords will beÌýmore expensive per click. So, beÌýsure toÌýreview theÌý
cost-per-click amounts forÌývarious keywords asÌýwell. This can help toÌýestimate what your advertising budget will beÌýtoÌýcompete inÌýthat space. - Research about your competitionÌý— Low competition forÌýaÌýunique item orÌýemerging product category means you can grab more ofÌýtheÌýmarket. Take aÌýlook through their reviews toÌýsee what people like about competitor products andÌýwhat they don’t. This also means researching theÌýkeywords that your competitors are going after. Your competition can beÌýone ofÌýtheÌýbest sources ofÌýkey data forÌýselling onÌýAmazon.
- Topic researchÌý— What doÌýpeople want toÌýread? Can you deliver toÌýgain traffic andÌýsales?
ItÌýmight seem that product research isn’t necessary ifÌýyou are selling products from your own brand, orÌýifÌýyou are using retail arbitrage alone toÌýsource your products. But there are still some things you will need toÌýknow noÌýmatter how you get your inventory.
Luckily, there are some great research tools available toÌýtheÌýmasses.
Best research tools
Amazon Sellers are aÌývery diverse group, with each seller facing their own blend ofÌýcommon circumstances. Extensive product research may not beÌýnecessary forÌýmost retail arbitrage businesses, but some research will still beÌýrequired.
- Google TrendsÌý— This comprehensive market research tool gives you additional synonyms andÌýphrases related toÌýyour niche orÌýtarget market based onÌýwhat isÌýcurrently trending. It’s pretty straightforward andÌýcan beÌýused forÌý
location-specific marketing asÌýwell. - Google Keyword PlannerÌý— This keyword research tool isÌýreally important, but itÌýcan’t beÌýutilized byÌýeveryone. Although theÌýtool isÌýfree, you must have anÌýactive Google Ads account. You must also set upÌýatÌýleast one adÌýcampaign, although you don’t need toÌýactually run itÌýtoÌýtake advantage ofÌýtheÌýkeyword tool.
- Jungle ScoutÌý— This popular Amazon product research tool isÌýsuitable forÌýmost Amazon beginning orÌýintermediate sellers.
- AMZ Scout ProÌý— IfÌýyou want toÌýuse Amazon FBA (Fulfillment byÌýAmazon), this isÌýtheÌýtool forÌýyou. They also offer aÌýfree version strictly forÌýproduct research called AMZ Base forÌýthose who are just starting out selling onÌýAmazon.
- Helium 10Ìý— Helium 10ÌýisÌýaÌýcomprehensive Amazon selling tool that can help you doÌýalmost anything you would need forÌýanÌýAmazon store. ItÌýisÌýone ofÌýtheÌýmore expensive services, but ifÌýyou need more features you can save byÌýpaying forÌýonly one SaaS.
- KeepaÌý— This isÌýanÌýAmazon price tracker, perfect forÌýmaking sure you have competitive prices. ItÌýwill even notify you ofÌýaÌýsudden price drop soÌýthat you can react accordingly.
Let 51ÊÓÆµ Help You Easily Manage Your Amazon Store
InÌýfact, ifÌýyou want toÌýmanage inventory inÌýanÌýonline store asÌýwell asÌýwithin Amazon, 51ÊÓÆµ can work seamlessly with that platform, asÌýwell asÌýtheÌýaccompanying tools. Whether theÌýhelp you need isÌýwithin 51ÊÓÆµâ€™s services orÌýother apps, weÌýwill always strive toÌýgive you theÌýbest tools forÌýyour Amazon business.
IfÌýyou want toÌýlearn more about running aÌýsuccessful online business onÌýAmazon orÌýanyÌýother platform, check out theÌý51ÊÓÆµ Academy. You can also browse our other blog posts forÌýaÌýwealth ofÌýinformation onÌýeverything you want toÌýknow about ecommerce. WeÌýwish you theÌýbest ofÌýluck with your new ecommerce adventure!
Ìý
DoÌýyou want toÌýlearn more about selling onÌýAmazon?
- Amazon forÌýBeginners: Everything You Need toÌýKnow toÌýStart Selling onÌýAmazon
- What IsÌýanÌýASIN Number andÌýWhy Does Your Ecommerce Business Need One?
- What toÌýSell OnÌýAmazon: How ToÌýFind Products ToÌýSell OnÌýAmazon